December has a funny way of convincing us that love must come wrapped in nylon.
Before you know it, you’re buying a fourth mug for someone who already drinks tea from the same two cups every morning. Or another perfume set that will quietly expire at the back of a wardrobe. Thoughtful? Yes. Memorable? Not always. Life Changing? Probably not.
This season let’s talk about a different kind of gift. One that doesn’t gather dust, doesn’t need extra storage space, and doesn’t leave you wondering, “Why did I even buy this?”
Let’s talk about giving experiences. And better yet, giving investments.

Why “Stuff” Stops Feeling Special
Most gifts start with good intentions. But things have a way of losing their magic quickly. Clothes stop fitting. Gadgets get outdated. Home items blend into the background of everyday life.
Experiences, on the other hand, stay with people. A weekend away at Lakowe Lakes Golf & Country Estate. A shared dinner at Ajoje. A moment where someone feels seen, relaxed, or hopeful. These are the things people remember long after December ends.
And investments sit quietly in that same category. They don’t demand attention, but over time, they grow into something meaningful. Something useful. Something lasting.....and even transformational.
The New Soft Life: Gifts That Actually Add Value
Soft life doesn’t have to mean reckless spending. Sometimes, the softest move is choosing gifts that reduce stress instead of adding to it.
An investment gift says:
“I want you to have options.”
“I want future-you to breathe easier.”
“I’m thinking beyond today.”
That could mean helping a loved one start their investment journey by onboarding them onto InvestNaija, topping up an existing plan, or investing on behalf of a child or younger sibling.
It’s not flashy. It’s intentional. And it outlasts the temporary high of any holiday impulse buy.
How to Gift an Investment Without Making It Awkward
No one wants to sound preachy during gift exchange season. The key is simplicity.
You don’t need a long speech about markets or returns. You can say something as easy as:
“I put some money aside for you to grow.”
or
“This is something that can work for you, even when you’re resting.”
With InvestNaija, getting started is simple. You don’t need large amounts or complicated paperwork. From Money Market Funds for short-term goals, to Bond and Equity Funds for longer-term plans, you can choose an option that fits your personal goals or the person you’re gifting and what they need right now.
It’s practical, thoughtful, and quite simply
Experiences that Pay Dividends
If you’re worried an investment feels too intangible, pair it with an experience.
A dinner and a starter investment, like the Chapel Hill Denham Money Market Fund, designed to keep money safe, accessible, and working quietly in the background.
A holiday fund plus a medium-term investment, like the Nigeria Dollar Income Fund, which offers exposure to USD assets and helps cushion currency worries.
A gift card alongside a long-term investment, like the Paramount Fund (Equity), which focuses on equities and long-term growth for future goals.
This way, the person enjoys something now and still benefits later. Balance is everything.
Investing Is a Love Language Too
At its core, investing is about care. It’s about wanting more for yourself and the people you love. It’s choosing intention over impulse.
This December, before adding another item to your cart, pause and ask:
Will this still matter in six months?
Will it make life easier, calmer, or more secure?
If the answer is no, consider a different kind of gift.
With InvestNaija, you can start or gift an investment in minutes, from an amount that works for you. Something that grows quietly in the background, long after the celebrations are over.
Because the best gifts don't just fill a space under the tree; they build a future long after the decorations are gone.
Ready to Give the Gift of a Lifetime? 🎁
The best part about an investment gift? You can start with as little as ₦1,000. Here is your step-by-step guide to getting started:
- Secure the Gateway - Head over to the Apple App Store or Google Play Store and download the InvestNaija app. This is your access point to world-class funds managed by Chapel Hill Denham.
- Create Your Profile - Open the app and sign up. In just a few minutes, you’ll have the foundation of your wealth-building journey ready to go.
- Verify Your Account (KYC) - Complete your KYC—this is a vital step to ensure your investments are secure and fully regulated.
- Navigate to ‘InvestIN’ - Once you’re in, head straight to the InvestIN tab. This is where the magic happens.
- Choose Your Growth Engine - Select ‘Funds’ and search for the Chapel Hill Denham mutual fund that matches your goal. Whether it’s the Money Market Fund for stability or the Paramount Fund for long-term growth, the power is in your hands.
Start today. Because the best time to plant a tree was twenty years ago; the second-best time is right now.
Reach out to us on all our social media platforms and let’s share your story with the world! 🌍 OR fill out this quick form: click here. #INVESTinSTORIES | Because everyone has a money story, so what’s yours?
Ready to start your journey? Download the InvestNaija app today from the Apple App Store or Google Play Store. With tools like LearnIN, SaveIN, and InvestIN, you’ll have everything you need to invest confidently and wisely.





